As Automobili Lamborghini moves to electrify its complete line-up in 2023 and 2024, the legendary super sports car Aventador is approaching its end of production.
In an unprecedented project, the Italian marque is auctioning the last Lamborghini Aventador LP 780-4 Ultimae Coupé ever produced and a one of one NFT, in collaboration with two of the most iconic creators of our time, contemporary artists Krista Kim, Steve Aoki, and global brand storytelling agency [INVNT GROUP].
For the first time, Lamborghini is auctioning a super sports car linked to an exclusive NFT, before the top model of the Italian luxury brand becomes a V12-powered plug-in hybrid.
The lucky collector will be part of the brand’s iconic legacy and will have access to VIP utilities, which include exclusive virtual previews of future limited edition Lamborghini models, a private tour of the Museo Lamborghini, and a virtual “Meet and Greet” with Steve Aoki and Krista Kim, plus other VIP benefits. There will only be one collector who will own the ultimate 1:1 NFT Lamborghini collectible that can be shared across generations to come.
The NFT will be stored on the Ethereum Blockchain. It will include the animation created by Krista Kim and Steve Aoki along with the digital replica (GLB files) of the Lamborghini Aventador LP 780-4 Ultimae Coupé – the first Lamborghini car for Web3.
The GLB file will allow the buyer to ‘skin’ the car in the Web3 platform of their choice. If the platform mechanics allows for driving, then the buyer can drive the car in Web3 via VR.
An exclusive preview of the NFT can be seen at BZAR. BZAR Future of Community is [INVNT GROUP]’s patent-pending, decentralized, content-led metaverse; established as a marketplace for physical and digital transactions, NFTs, entertainment, social, and gaming experiences.
The 48-hour auction of the Lamborghini Aventador Coupé will be hosted by RM Sotheby’s, starting April 19th at 12 pm ET / 6 pm CET through April 21st.
For more auction information and to register to bid visit: The Ultimate.
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